The Haja Sheriff Blog

The One Book you must read…

Posted by in Attitude, Career


This is one book that I have seen in book shelves in Airports, and other places over the years.   It took me almost 17 years since I saw this book and I never bought this.   Why?

I thought it looked too simplistic & too irrelevant to my complex problems.


I ultimately never bought it.


My colleague and friend Megs, ultimately, decided to buy me this book.


And has it impacted my life!


This is one book everyone should carry with them- and read it every few months to ensure things are moving as per plan.  I strongly recommend you pick up this book immediately or better buy it online from either Kobo or Amazon and store in the cloud so that you can read it when you want to.


I wanted to share a few key ideas that impacted me the most in this book.




In today’s world, one has to be constantly anticipating change, and adapt to change quickly.   Also, in line with the times, we have to start looking at other ways of looking for new Cheese & build new skills to make your own cheese as times change.  


A lot of ideas worth thinking about.


A Life Changer in a small book.  45 minutes to read- and a life to change. Go for it. 




A Mindmap of the book- Blog address –


12 Principles of Personal Branding

Posted by in Personal Brand, Personal Branding

Another great presentation that articulates the Steps to building a great brand. I personally liked the following principles. This is done by Robert Earl Reed.

  1. Clarity
  2. Availability/ Presence
  3. Communication Channels
  4. Quality Contributions
  5. Your brand in 5-6 words (Mine would be “Making a Difference”)
  6. Credible & Authentic
  7. Carry the torch
  8. Recognized by your peers

For a more detailed presentation visit-

Picture courtesy:


Stay safe and say the right things on Twitter

Posted by in Personal Brand, Personal Branding

While your personal brand can be accentuated with your online presence and your ability to manage the discussions on Twitter, there are downsides – and this is, unfortunately, an example of what can go wrong.

Be very careful about what you say and put up on the Social Sites. 

You never know what comes back to bite you- with more and more reference check being done online…   be careful, be very careful.

Screenshot from 2013-04-10 23:15:35


In pursuit of Wow… A must read

Posted by in Attitude, Leadership

I was cleaning up my book shelf and picked up one of the oldest books in my collection… Tom Peter’s The Pursuit of Wow.  One of my favourite books, I strongly recommend anyone who is interested to start making a difference in what they do.. however,mundane your job may be.  It will definitely have something that will change your life in some manner.

I had bought it in 1995 and one of the most read books in my collection 🙂

Here was one of the things I had marked- and while glancing through it, it made me realize just how relevant it is today as it was in those days.

Here is what employees at New England Securities are told…. 

  1. Take risks. Don’t play it safe.
  2. Make mistakes. Don’t try to avoid them.
  3. Take initiative. Don’t wait for instructions.
  4. Spend energy on Solutions, not on emotions.
  5. Shoot for total quality. Don’t shave standards.
  6. Break things. It is the first step in the creative process.
  7. Focus on opportunities. Not on problems.
  8. Experiment.
  9. Take personal responsibility for fixing things. Don’t blame others for what you don’t like.
  10. Try easier, not harder.
  11. Stay Calm.
  12. Smile.
  13. Have fun.

How true. 

Imagine if you are able to bring the same level of thinking and action to your jobs.

Start doing these things & see the results.

Be different!

Be a player – not the audience!